Brand Refresh — Copy

Everyone needs a change of pace, a change of scenery, a new take on a winning idea.

Working together with the greater marketing, operations, audience development, and social media teams, we build a proper branding book to accompany a full brand refresh. After new fonts, colors, and designs were set, we crafted a brand playbook that gives specific direction on tone, copy examples, and a collection of CTA’s, sign-offs, and greetings.